Sales teams are under pressure like never before. Targets are rising, markets are shifting, and the pace of change keeps accelerating. In this environment, ongoing development isn’t optional – it’s essential. But traditional training formats often fall short:
➤ They pull teams away from their daily responsibilities
➤ They’re difficult to sustain over time
➤ They lack relevance, energy, or connection
So how do you build a development program that actually sticks – and drives performance?
Let’s face it: sporadic, one-off trainings don’t lead to lasting results. When learning feels like an interruption, engagement drops – and retention fades fast.
That’s why modern sales enablement must be:
✔ Modular – short, focused sessions that fit between meetings
✔ Available anytime, anywhere – so learning works around real schedules
✔ Consistent – with ongoing touchpoints to reinforce behavior
Even the best content falls flat without motivation. Salespeople need to feel inspired, not obligated.
That means creating a program that:
✔ Uses gamification to make progress visible and engaging
✔ Offers personalized learning paths based on role and experience
✔ Builds in regular check-ins to stay on track and celebrate wins
When motivation is built in, training becomes something your team actually looks forward to.
Top-performing salespeople know: growth doesn’t happen in isolation.
That’s why development should go beyond content to include:
✔ Networking forums with peers in similar roles
✔ Mentoring opportunities to learn from experienced leaders
✔ Exclusive insights from experts and international guests
When people connect with others who challenge and inspire them, learning becomes transformational.
At CPM Group, we created HIGHFLYER for exactly this reason:
To help sales and leadership teams develop consistently – without disrupting their schedules.
✔ Short, flexible learning sessions
✔ Motivation through gamification and coaching
✔ Built-in networking with expert input
Watch the video below to see how it all comes together – and why more and more teams are choosing HIGHFLYER as their go-to talent development solution.
CPM Group GmbH
office@cpm-group.at
Offices:
Franz-Josefs-Kai 49/11, 1010 Vienna
Kapuzinerstrasse 23, 2020 Hollabrunn
Phone:
+43 650 5000 510
VAT ATU73815035 | Reg. No 502250d at Landesgericht